The Scale: Blockworks sets the standard for crypto media. As part of the core team, I helped drive strategy for industry-defining events like Permissionless (7,000+ attendees) and the Digital Asset Summit (London/NYC). This wasn't just event production; it was high-stakes commercial execution at massive scale.

The Commercial Engine: I didn't just manage logistics; I engineered revenue. I generated over $2M in sponsorship sales (140% of target), translating complex brand goals into tangible onsite activations, ranging from VIP experiences to digital art galleries.

The Operational Bridge: Why does this matter for a Systems Partner? Because I know what powers the business. I understand the pressure of sales cycles, the complexity of sponsor deliverables, and the need for flawless ROI tracking. I build systems that don't just organize data. They empower your team to close deals and renew clients.